Skincare is the Star of the Beauty Industry in Germany
30 July 2013
Facial Care was the biggest category in 2012, but Hand Care is to show the most growth to 2017.
With a value compound annual growth rate (CAGR) of 2.6%, Skincare is the fastest growing Health & Beauty Sector in Germany to 2017. Innovative products such as organic face creams and those with an emphasis on ‘natural’ ingredients have helped Facial Care remain the largest category in the sector in 2012, with value and volume shares of 76.1% and 76.3% respectively. Facial Care will retain the largest share of the sector by 2017, yet Hand Care is to show the most growth over the next five years, at a value CAGR of 4.3% and volume CAGR of 4.4% between 2012 and 2017.
Health & Beauty Stores have gained share ahead of all other channels in recent years
Health & Beauty Stores have rapidly gained share of the sector over the past few years, far ahead of all other channels, including Hypermarkets & Supermarkets, as Department Stores lost share in the same period.
The Canadean report; ‘The Future of the Skincare Market in Germany to 2017’ was published in July 2013
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