Male Fragrances to Show Fastest Growth in Spanish Fragrance Market to 2017
13 August 2013
Despite high levels of unemployment and the country being one of those worst affected by the Eurozone crisis, new findings from Canadean indicate a need for Spanish consumers to occasionally treat themselves with luxury products such as fragrances.
With a value Compound Annual Growth Rate (CAGR) of 0.5%, Fragrances is set to be one of the five fastest-growing Health & Beauty sectors in Spain to 2017. It lies ahead of more mature sectors such as Skincare and Haircare, but behind the more indispensible Oral Hygiene and Feminine Hygiene sectors.
As the Female Fragrances category matures, it will become the slowest growing category of the sector over the next five years, with a value and volume CAGR of 0.4% and 0.2% respectively between 2012 and 2017.
Unisex Fragrances took the lowest share of the sector in 2012, with value and volume shares of 4.5% and 4.6% respectively, yet will display the highest value growth over the next five years, at a CAGR of 0.8% to 2017. Male Fragrances will display the highest volume growth, at a CAGR of 0.8% for the same period.
Health & Beauty Stores and eRetailers gain share in recent years
As Health & Beauty Stores and eRetailers have gained share over the past few years, Department Stores and Drugstores & Pharmacies have lost equal share. Most other channels saw no change in share.
This information was based on findings from Canadean’s report: “The Future of the Fragrance Market in Spain to 2017”.
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