Canadean’s Alcohol Innovation Conference 2013 (1)
From 03 December 2013 until 04 November 2013, London
We are delighted to announce that following one of the most successful Canadean conference launches last year, we are gathering again on the 3rd and 4th December in London for the second Annual Alcohol Innovation Conference. The aim is to investigate key innovation drivers in the drinks sector to enable you to shake up the industry with some real breakthrough innovations.
Canadean will give you an inside-out analysis that will help you to determine the most current and creative consumer trends while ensuring that the commercial aspect is maintained throughout the innovation processes.
Furthermore, premiumisation and the opportunities resulting from the use of multiple digital channels have somehow dominated the industry over the last year. As such, we will examine the latest marketing techniques that you could apply to your communication and growth strategies in order to grab the attention of your consumers and get the message across.
Finally, we will bring together key industry professionals across spirits, beer, cider and wine sectors in order to determine how you could achieve a real product differentiation and stay ahead of your ever challenging competitors.
Combining the experience and knowledge of both entrepreneurial and large global corporations, this is definitely a must attend for all of those who aim to stay on top of their game.
Hilton London, Canary Wharf
To register for this event please visit our registration page using reference Code: MKLE-CA to guarantee your place.