At Canadean we understand that forecasting has to start with a broad understanding of each category's dynamics. Every company will encounter many variables that will influence their sales performance.
To deliver accurate forecasting we have developed a multi-variable econometric forecast tool that integrates macroeconomics, microeconomic, operational and weather variables as well as our market experts’ knowledge to forecast sales with unique accuracy.
Every variable is correlated in order to find the exact impact on sales within each change. Econometric programs are used to design the forecast model, which is presented in an easy-to-use Excel file