CONTENTS
SECTION
Data Revisions Summary
Section A Text
Section B Market Overview
Section C Industry/Companies
Section D Packaged Water
Section DD Bulk/HOD Water
Section E Carbonates
Section F Juice
Section G Nectars
Section H Still Drinks
Section I Squash/Syrups
Section K Iced/Rtd Tea Drinks
Section L Iced/Rtd Coffee Drinks
Section M Sports Drinks
Section N Energy Drinks
Section Z Market Parameters
Methodology
Soft Drinks Product Definitions
Map
EXECUTIVE SUMMARY
EMERGING TRENDS & NEW PRODUCT DEVELOPMENT
SWOT ANALYSIS
SOFT DRINKS MARKET TRENDS, 1998-2008F
OVERVIEW AND CURRENT MARKET TRENDS
Market Environment
The Consumer Palate
All Commercial Beverages
Soft Drinks
Packaged Water
Bulk/HOD Water
Carbonates
Juice
Nectars
Still Drinks
Squash/Syrups
Fruit Powders
Iced/Rtd Tea Drinks
Iced/Rtd Coffee Drinks
Sports Drinks
Energy Drinks
Industry Structure
Companies
Market Valuation & Pricing
Distribution
Packaging
Legislation
- SECTION B - MARKET OVERVIEW
Table B.2.1 - Commercial Beverage Consumption per Capita - Litres, 1998-2008F
Table B.2.1.A - Commercial Beverage Consumption per Capita Including Bulk/HOD Water - Litres, 1998-2008F
Table B.2.2 - Commercial Beverage Consumption per Capita - % Share 1998-2008F
Table B.2.2.A - Commercial Beverage Consumption per Capita Including Bulk/HOD Water - % Share, 1998-2008F
Table B.2.3 - Commercial Beverage Consumption per Capita - Growth, 1998-2008F
Table B.2.3.A - Commercial Beverage Consumption per Capita Including Bulk/HOD Water - Growth, 1998-2008F
Table B.2.4 - Commercial Beverage Consumption - Million Litres, 1998-2008F
Table B.2.4.A - Commercial Beverage Consumption Including Bulk/HOD Water - Million Litres, 1998-2008F
Table B.3.1 - Soft Drinks Production, Foreign Trade & Consumption - Million Litres 1998-2008F
Table B.3.2 - Soft Drinks Production, Foreign Trade & Consumption - % Share 1998-2008F
Table B.3.3 - Soft Drinks Production, Foreign Trade & Consumption - Growth, 1998-2008F
Table B.3.4 - Soft Drinks Market Valuation, 2006-2008F
Table B.3.5 - Top 20 Soft Drinks Brands, 2007
Table B.4 - Soft Drinks Consumption by Pack Mix, 2004-2008F
Table B.5.1 - Soft Drink Distribution: Off-Premise v On-Premise - Million Litres / % Share, 2004-2008F
Table B.5.2.1 - Outlet Universe For Soft Drinks - Number / % Share, 2003-2006
Table B.5.2.1 - Outlet Universe For Soft Drinks - Number / % Share, 2003-2006
Table B.5.3.1 - Leading Grocery Wholesale/Retail Groups For Soft Drinks – Number, 2004-2006
Table B.5.3.2 - Leading Retail Groups For Soft Drinks, 2002-2006
- SECTION C – INDUSTRY/COMPANIES
Table C.1.1A - Soft Drinks Leading Trademark Owners, 2003-2007
Table C.1.1B - Soft Drinks Leading Local Operators, 2003-2007
Table C.1.2A - Packaged Water Leading Trademark Owners, 2003-2007
Table C.1.2B - Packaged Water Leading Local Operators, 2003-2007
Table C.1.3A - Bulk/HOD Water Leading Trademark Owners, 2003-2007
Table C.1.3B - Bulk/HOD Water Leading Local Operators, 2003-2007
Table C.1.4A - Carbonates Leading Trademark Owners, 2003-2007
Table C.1.4B - Carbonates Leading Local Operators, 2003-2007
Table C.1.5A - Juice Leading Trademark Owners, 2003-2007
Table C.1.5B - Juice Leading Local Operators, 2003-2007
Table C.1.6A - Nectars Leading Trademark Owners, 2003-2007
Table C.1.6B - Nectars Leading Local Operators, 2003-2007
Table C.1.7A - Still Drinks Leading Trademark Owners, 2003-2007
Table C.1.7B - Still Drinks Leading Local Operators, 2003-2007
Table C.1.8A - Squash/Syrups Leading Trademark Owners, 2003-2007
Table C.1.8B - Squash/Syrups Leading Local Operators, 2003-2007
Table C.1.10A - Iced/Rtd Tea Drinks Leading Trademark Owners, 2003-2007
Table C.1.10B - Iced/Rtd Tea Drinks Leading Local Operators, 2003-2007
Table C.1.11A - Iced/Rtd Coffee Drinks Trademark Owner, 2003-2007
Table C.1.11B - Iced/Rtd Coffee Drinks Local Operators, 2003-2007
Table C.1.12A - Sports Drinks Leading Trademark Owners, 2003-2007
Table C.1.12B - Sports Drinks Leading Local Operators, 2003-2007
Table C.1.13A - Energy Drinks Leading Trademark Owners, 2003-2007
Table C.1.13B - Energy Drinks Leading Local Operators, 2003-2007
CATEGORY COVERAGE OF COMPANY PROFILES
COCA-COLA
Table C.2.1.1 - Coca-Cola Market Position, 2003-2007
PEPSICO
Table C.2.1.2 - PepsiCo Market Position, 2003-2007
ORANGINA GROUP
Table C.2.1.3 - Orangina Group Market Position, 2003-2007
Table C.2.1.4 - Cadbury Schweppes Market Position, 2003-2007
NESTLÉ
Table C.2.1.5 - Nestle Market Position, 2003-2007
UNILEVER
Table C.2.1.6 - Unilever Market Position, 2003-2007
FELIX ABBA OY AB
Table C.2.1.7 - Felix Abba Market Position, 2003-2007
OY HARTWALL AB
Table C.2.1.8 - Hartwall Group Market Position, 2003-2007
HERKKUMAA OY
Table C.2.1.9 - Herkkumaa Market Position, 2003-2007
OY MARLI AB
Table C.2.1.10 - Marli Oy Market Position, 2003-2007
OLVI OYJ
Table C.2.1.11 - Olvi Market Position, 2003-2007
SAARIOINEN OY
Table C.2.1.12 - Saarioinen Market Position, 2003-2007
OY SINEBRYCHOFF AB
Table C.2.1.13 - Sinebrychoff Market Position, 2003-2007
VALIO OY
Table C.2.1.14 - Valio Market Position, 2003-2007
VIP-JUICEMAKER OY
Table C.2.1.15 - VIP-Juicemaker Market Position, 2003-2007
- SECTION D - PACKAGED WATER
Text - Market Analysis
Key Features
Current & Emerging Trends
Outlook
Brands/Companies
DOB/DOB Producers
Marketing
Pricing
Distribution
Packaging
Packaged Water New Products 2007
Packaged Water Selected Off-Premise Prices (Supermarket), 2006-2008
Packaged Water Selected Off-Premise Prices (Kiosk), 2006-2008
Packaged Water Selected On-Premise Prices, 2006-2008
Table D.0.1 - Packaged Water & Bulk/HOD Water Consumption, 2004-2008F
Table D.1.1 - Packaged Water Production/Trade/Consumption, 1998-2008F
Table D.1.2.1 - Packaged Water Foreign Trade By Country (Imports), 2003-2007
Table D.1.2.2 - Packaged Water Foreign Trade By Country (Exports), 2003-2007
Table D.2.1.1 - Packaged Water Consumption By Segment - Volume, 2004-2008F
Table D.3.1.1 - Leading Packaged Water Trademarks - Volume, 2003-2007
Table D.3.2.1 - Packaged Water Brands By Segment – Volume, 2003-2007
Table D.3.4 - Packaged Water Trademark Owners and Local Operators
Table D.4.1.1 - Packaged Water Consumption By Pack Mix - Volume, 2004-2008F
Table D.5.1 - Packaged Water Distribution: Off-Premise v On-Premise, 2004-2008F
Table D.6.1 - Packaged Water Leading Trademark Owners, 2003-2007
Table D.6.2 - Packaged Water Leading Local Operators, 2003-2007
- SECTION DD - BULK/HOD WATER
Text - Market Analysis
Key Features
Current & Emerging Trends
Outlook
Brands/Companies
DOB/DOB Producers
Marketing
Pricing
Distribution
Packaging
Bulk/HOD Water Selected Off-Premise Prices, 2006-2008
Table DD.0.1 - Bulk/HOD Water & Packaged Water Consumption, 2004-2008F
Table DD.1.1 - Bulk/HOD Water Production/Trade/Consumption, 1998-2008F
Table DD.2.1.1 - Bulk/HOD Water Consumption By Segment – Volume, 2004-2008F
Table DD.3.1.1 - Leading Bulk/HOD Water Trademarks - Volume, 2003-2007
Table DD.3.2.1 - Bulk/HOD Water Brands By Segment – Volume, 2003-2007
Table DD.3.4 - Bulk/HOD Water Trademark Owners and Local Operators
Table DD.4.1.1 - Bulk/HOD Water Consumption By Pack Mix – Volume, 2004-2008F
Table DD.5.1 - Bulk/HOD Water Distribution: Off-Premise v On-Premise 2004-2008F
Table DD.6.1 - Bulk/HOD Water Leading Trademark Owners, 2003-2007
Table DD.6.2 - Bulk/HOD Water Leading Local Operators, 2003-2007
Text - Market Analysis
Key Features
Current & Emerging Trends
Outlook
Brands/Companies
DOB/DOB Producers
Marketing
Pricing
Distribution
Packaging
Carbonates New Products 2007
Carbonates Franchise Structure
Carbonates Selected Off-Premise Prices (Supermarket), 2006-2008
Carbonates Selected Off-Premise Prices (Kiosk), 2006-2008
Carbonates Selected On-Premise Prices, 2006-2008
Table E.1.1 - Carbonates Production/Trade/Consumption, 1998-2008F
Table E.1.2.1 - Carbonates Foreign Trade By Country (Imports), 2003-2007
Table E.1.2.2 - Carbonates Foreign Trade By Country (Exports), 2003-2007
Table E.2.1.1 - Carbonates Consumption: Main Flavours – Volume, 2004-2008F
Table E.2.2.1 - Carbonates Consumption: Regular v Low Calorie – Volume, 2004-2008F
Table E.3.1.1 - Leading Carbonates Trademarks – Volume, 2003-2007
Table E.3.2.1 - Carbonates Brands By Flavour – Volume, 2003-2007
Table E.3.3.1 - Low Calorie Carbonates Brands - Volume, 2003-2007
Table E.3.4 - Carbonates Trademark Owners and Local Operators
Table E.4.1.1 - Carbonates Consumption By Pack Mix – Volume, 2004-2008F
Table E.5.1 - Carbonates Distribution: Off-Premise v On-Premise 2004-2008F
Table E.6.1 - Carbonates Leading Trademark Owners, 2003-2007
Table E.6.2 - Carbonates Leading Local Operators, 2003-2007
Text - Market Analysis
Key Features
Current & Emerging Trends
Outlook
Brands/Companies
DOB/DOB Producers
Marketing
Pricing
Distribution
Packaging
Juice New Products 2007
Juice Selected Off-Premise Prices (Supermarket), 2006-2008
Juice Selected Off-Premise Prices (Kiosk), 2006-2008
Juice Selected On-Premise Prices, 2006-2008
Table F.1.1 - Juice Production/Trade/Consumption, 1998-2008F
Table F.2.1.1 - Juice Consumption By Segment – Volume, 2004-2008F
Table F.3.1.1 - Leading Juice Trademarks – Volume, 2003-2007
Table F.3.2.1 - Juice Brands – Volume, 2003-2007
Table F.3.4 - Juice Trademark Owners and Local Operators
Table F.4.1.1 - Juice Consumption By Pack Mix - Volume, 2004-2008F
Table F.5.1 - Juice Distribution: Off-Premise v On-Premise, 2004-2008F
Table F.6.1 - Juice Leading Trademark Owners, 2003-2007
Table F.6.2 - Juice Leading Local Operators, 2003-2007
Text - Market Analysis
Key Features
Current & Emerging Trends
Outlook
Brands/Companies
DOB/DOB Producers
Marketing
Pricing
Distribution
Packaging
Nectars New Products 2007
Nectars Selected Off-Premise Prices (Supermarket), 2006-2008
Nectars Selected Off-Premise Prices (Kiosk), 2006-2008
Table G.1.1 - Nectars Production/Trade/Consumption, 1998-2008F
Table G.2.1.1 - Nectars Consumption By Segment – Volume, 2004-2008F
Table G.3.1.1 - Leading Nectars Trademarks – Volume, 2003-2007
Table G.3.2.1 - Nectars Brands – Volume, 2003-2007
Table G.3.4 - Nectars Trademark Owners and Local Operators
Table G.4.1.1 - Nectars Consumption By Pack Mix - Volume, 2004-2008F
Table G.5.1 - Nectars Distribution: Off-Premise v On-Premise, 2004-2008F
Table G.6.1 - Nectars Leading Trademark Owners, 2003-2007
Table G.6.2 - Nectars Leading Local Operators, 2003-2007
Text - Market Analysis
Key Features
Current & Emerging Trends
Outlook
Brands/Companies
DOB/DOB Producers
Marketing
Pricing
Distribution
Packaging
Still Drinks Selected Off-Premise Prices (Supermarket), 2006-2008
Still Drinks Selected Off-Premise Prices (Kiosk), 2006-2008
Still Drinks Selected On-Premise Prices, 2008
Table H.1.1 - Still Drinks Production/Trade/Consumption, 1998-2008F
Table H.2.1.1 - Still Drinks Consumption By Segment - Volume, 2004-2008F
Table H.3.1.1 - Leading Still Drinks Trademarks - Volume, 2003-2007
Table H.3.2.1 - Still Drinks Brands By Segment - Volume, 2003-2007
Table H.3.4 - Still Drinks Trademark Owners and Local Operators
Table H.4.1.1 - Still Drinks Consumption By Pack Mix - Volume, 2004-2008F
Table H.5.1 - Still Drinks Distribution : Off-Premise v On-Premise, 2004-2008F
Table H.6.1 - Still Drinks Leading Trademark Owners, 2003-2007
Table H.6.2 - Still Drinks Leading Local Operators, 2003-2007
- SECTION I - SQUASH/SYRUPS
Text - Market Analysis
Key Features
Current & Emerging Trends
Outlook
Brands/Companies
DOB/DOB Producers
Marketing
Pricing
Distribution
Packaging
Squash/Syrups New Products 2007
Squash/Syrups Selected Off-Premise Prices (Supermarket), 2006-2008
Table I.1.1 - Squash/Syrups Production/Trade/Consumption, 1998-2008F
Table I.2.1.1 - Squash/Syrups Consumption By Segment - Volume, 2004-2008F
Table I.3.1.1 - Leading Squash/Syrups Trademarks - Volume, 2003-2007
Table I.3.2.1 - Squash/Syrups Brands - Volume, 2003-2007
Table I.3.4 - Squash/Syrups Trademark Owners and Local Operators
Table I.4.1.1 - Squash/Syrups Consumption By Pack Mix - Volume, 2004-2008F
Table I.5.1 - Squash/Syrups Distribution: Off-Premise v On-Premise, 2004-2008F
Table I.6.1 - Squash/Syrups Leading Trademark Owners, 2003-2007
Table I.6.2 - Squash/Syrups Leading Local Operators, 2003-2007
- SECTION K - ICED/RTD TEA DRINKS
Text - Market Analysis
Key Features
Current & Emerging Trends
Outlook
Brands/Companies
DOB/DOB Producers
Marketing
Pricing
Distribution
Packaging
Iced/Rtd Tea Selected Off-Premise Prices (Supermarket), 2006-2008
Iced/Rtd Tea Selected Off-Premise Prices (Kiosk), 2006-2008
Table K.1.1 - Iced/Rtd Tea Drinks Production/Trade/Consumption, 1998-2008F
Table K.2.1.1 - Iced/Rtd Tea Drinks Consumption By Segment – Volume, 2004-2008F
Table K.3.1.1 - Leading Iced/Rtd Tea Drinks Trademarks - Volume, 2003-2007
Table K.3.2.1 - Iced/Rtd Tea Drinks Brands By Segment - Volume, 2003-2007
Table K.3.4 - Iced/Rtd Tea Drinks Trademark Owners and Local Operators
Table K.4.1.1 - Iced/Rtd Tea Drinks Consumption By Pack Mix – Volume, 2004-2008F
Table K.5.1 - Iced/Rtd Tea Drinks Distribution: Off-Premise v On-Premise, 2004-2008F
Table K.6.1 - Iced/Rtd Tea Drinks Leading Trademark Owners, 2003-2007
Table K.6.2 - Iced/Rtd Tea Drinks Leading Local Operators, 2003-2007
- SECTION L - ICED/RTD COFFEE DRINKS
Text - Market Analysis
Key Features
Current & Emerging Trends
Outlook
Brands/Companies
DOB/DOB Producers
Marketing
Pricing
Distribution
Packaging
Iced/Rtd Coffee Selected Off-Premise Prices (Supermarket), 2008
Table L.1.1 - Iced/Rtd Coffee Drinks Production/Trade/Consumption, 1998-2008F
Table L.2.1.1 - Iced/Rtd Coffee Drinks Consumption By Segment - Volume 2004-2008F
Table L.3.1.1 - Leading Iced/Rtd Coffee Drinks Trademarks - Volume, 2003-2007
Table L.3.2.1 - Iced/Rtd Coffee Drinks Brands By Segment - Volume, 2003-2007
Table L.3.4 - Iced/Rtd Coffee Drinks Trademark Owners and Local Operators
Table L.4.1.1 - Iced/Rtd Coffee Drinks Consumption By Pack Mix - Volume, 2004-2008F
Table L.5.1 - Iced/Rtd Coffee Drinks Distribution : Off Premise v On Premise, 2004-2008F
Table L.6.1 - Iced/Rtd Coffee Drinks Leading Trademark Owners, 2003-2007
Table L.6.2 - Iced/Rtd Coffee Drinks Leading Local Operators, 2003-2007
- SECTION M - SPORTS DRINKS
Text - Market Analysis
Key Features
Current & Emerging Trends
Outlook
Brands/Companies
DOB/DOB Producers
Marketing
Pricing
Distribution
Packaging
Sports Drinks New Products 2007
Sports Drinks Selected Off-Premise Prices (Supermarket), 2006-2008
Sports Drinks Selected Off-Premise Prices (Kiosk), 2006-2008
Table M.1.1 - Sports Drinks Production/Trade/Consumption, 1998-2008F
Table M.1.2.1 - Sports Drinks Foreign Trade By Country (Imports), 2003-2007
Table M.2.1.1 - Sports Drinks Consumption By Segment - Volume, 2004-2008F
Table M.3.1.1 - Leading Sports Drinks Trademarks - Volume, 2003-2007
Table M.3.2.1 - Sports Drinks Brands By Segment - Volume, 2003-2007
Table M.3.4 - Sports Drinks Trademark Owners and Local Operators
Table M.4.1.1 - Sports Drinks Consumption By Pack Mix - Volume, 2004-2008F
Table M.5.1 - Sports Drinks Distribution: Off-Premise v On-Premise 2004-2008F
Table M.6.1 - Sports Drinks Leading Trademark Owners, 2003-2007
Table M.6.2 - Sports Drinks Leading Local Operators, 2003-2007
- SECTION N - ENERGY DRINKS
Text - Market Analysis
Key Features
Current & Emerging Trends
Outlook
Brands/Companies
DOB/DOB Producers
Marketing
Pricing
Distribution
Packaging
Energy Drinks New Products 2007
Energy Drinks Selected Off-Premise Prices (Supermarket), 2006-2008
Energy Drinks Selected Off-Premise Prices (Kiosk), 2006-2008
Energy Drinks Selected On-Premise Prices, 2006-2008
Table N.1.1 - Energy Drinks Production/Trade/Consumption, 1998-2008F
Table N.1.2.1 - Energy Drinks Foreign Trade By Country (Imports), 2003-2007
Table N.2.1.1 - Energy Drinks Consumption By Segment - Volume, 2004-2008F
Table N.3.1.1 - Leading Energy Drinks Trademarks - Volume, 2003-2007
Table N.3.2.1 - Energy Drinks Brands By Segment - Volume, 2003-2007
Table N.3.4 - Energy Drinks Trademark Owners and Local Operators
Table N.4.1.1 - Energy Drinks Consumption By Pack Mix - Volume, 2004-2008F
Table N.5.1 - Energy Drinks Distribution: Off-Premise v On-Premise, 2004-2008F
Table N.6.1 - Energy Drinks Leading Trademark Owners, 2003-2007
Table N.6.2 - Energy Drinks Leading Local Operators, 2003-2007
- SECTION Z – MARKET PARAMETERS
Table Z.1.1 - Population Size and Growth, 1981-2011F
Table Z.1.2 - Population Age Structure, 1990-2010F
Table Z.1.3 - West Europe Population Size and Growth, 1998-2008F
Table Z.1.4 - Economic Indicators, 1999-2009F
Table Z.1.6 - Average Monthly Temperatures (Helsinki) 2003-2007
Table Z.2.1 - West Europe Beverage Consumption Per Capita - Litres Per Capita, 1998-2008F
Table Z.2.2 - West Europe Beverage Consumption Per Capita - % Share, 1998-2008F
Table Z.2.3 - West Europe Beverage Consumption Per Capita - Growth, 1998-2008F