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Cider Defying Gravity with Contemporary Success 2006
Product Code B_CIDER_UK
Pages 62
Published 22/11/2006
  
Price  £950  
This report is not for online purchase - please contact our sales team direct for further details. tel: +44(0)1256 394224, email: sales@canadean.com
 
  
  
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This report summarises the rapid growth and activity in the UK cider market in 2006. The renaissance has been triggered by the success of Magners, although investment and product re-orientation by the largest player, Scottish and Newcastle (owner of Bulmers), and by other smaller cider producers have also contributed.

Canadean has spoken with most of the key players in order to generate a realistic picture of current volumes and trends. Perhaps most importantly, it has also gathered opinions as to how long the current growth spurt may last. These views have been considered in context with Canadean's in-depth knowledge of the UK alcohol market.

The ‘fad’ - such as ice beer and, most notably, FABs – is a familiar characteristic of the UK alcoholic drinks market. However, Canadean's research indicates that cider has greater longevity: with an underlying growth trend firmly upwards - hence the theme of this report.

The report looks at how the UK cider market has evolved from 1960 to the present day, and continues to look at how the market may continue to evolve over the next few years.

Figures provided:
  • Market brand volume and brand share figures are provided from 2002-2006
  • Packaging type and size analysis (2002-2006)
  • Distribution splits between on- and off-premise (2002-2006)

Additionally, the report looks at NPD, both recent and what’s predicted for the future, and provides a look at how the leading producers have performed in the time period covered (2002-2006).

Why Buy This Canadean Report? 

  • This report provides a detailed picture of the Cider drinks industry, covering all aspects of the market
  • You will have a robust and unique data set to work with, which has been researched and built from brand data upwards
  • When you purchase this Canadean report, you are buying a service, not just a published report
If you have any queries, or would like further information about a particular data set, you may call our Sales team who will be happy to answer your questions, and if necessary, refer back to our researcher in the local market.  Tel: +44 (0)1256 394224, email: sales@canadean.com
 
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Canadean Ltd has over 30 years of experience researching the international beverage industry, covering all commercial drinks but specialising in soft drinks, beer, dairy drinks and beverage packaging.

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